Strategic Insights Specialist, Caucasus

About the role

JTI is looking for a Strategic Insights Specialist for its Caucasus markets. The role executes market modelling within planning cycles and delivers customised analysis to support strategic decisions on portfolio, pricing and marketing. It also supports consumer research projects and works with external research agencies.

Key responsibilities

• Run market modelling in planning cycles and business reviews, including A&SP, LEs and business updates, using new market, consumer and macroeconomic data.
• Maintain regular market and business reporting (RA, IMS, pricing updates, local reports) and build automation to streamline data management and GBS reporting.
• Deliver customised analyses and insights from commercial data to support portfolio, pricing, marketing and other strategic decisions.
• Support and coordinate consumer research, from briefing and objectives with external agencies to timelines, execution and presentation of findings.
• Help adopt the multi-category framework through cross-functional collaboration, and assist with budget planning, tracking and reporting.
• Manage additional tasks and projects in line with corporate policies, local legislation and safety standards.

Required profile

• University degree, preferably in Marketing, Economics, Statistics or a related field.
• At least 3 years of relevant experience in the FMCG industry, ideally in Marketing, Strategic Insights or a similar function.
• Proven experience in cross-functional and/or cross-country projects and teams.
• Fluent English; Russian is an advantage.

Required skills

• Strong analytical and problem-solving skills, with attention to detail and data analysis.
• Good understanding of market research methods, consumer trend monitoring and competitive intelligence.
• Advanced Excel and PowerPoint; Power BI is an advantage.