Digital Advertising Specialist (Meta Campaigns)
Stujex · Tbilissi
Job description
About the role
Stujex is a performance marketing agency with a strong portfolio in the real estate industry, working with residential development projects across Georgia. It is looking for a Digital Advertising Specialist to manage and optimize Meta advertising campaigns.
Key responsibilities
- Manage and optimize Meta campaigns across several real estate projects, monitoring daily performance and spotting improvements.
- Develop campaign strategies with the Head of Advertising, choosing objectives, formats, audiences and approaches suited to each project.
- Monitor advertising budgets and allocate spend to improve efficiency.
- Analyze performance beyond leads, including lead quality, cost per lead, conversations and other factors affecting results.
- Monitor CRM processes and lead flow, and review sales conversations to link advertising performance to sales opportunities.
- Prepare weekly internal updates and monthly client reports with clear insights and recommendations.
- Work with the creative team to provide performance insights and creative direction for new ads.
Required profile
- Hands-on experience managing Meta advertising campaigns.
- Solid understanding of campaign objectives, ad formats, targeting and reporting.
- Ability to analyze performance, interpret data and make optimization decisions.
- Experience with advertising budgets and metrics; understanding of the link between lead generation, CRM and sales.
- Strong analytical skills, attention to detail and proactive problem solving.
- Clear communication and teamwork; real estate experience is not required.
What we offer
- A calm, thoughtful working environment with realistic deadlines.
- A supportive, collaborative team and long-term client relationships.
- Room to experiment and grow through creative testing.
- Competitive pay based on experience, discussed individually.
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Published 2 hours ago
Expires 1 month from now
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Stujex
Tbilissi