Sales Analyst

About the role

The Sales Analyst drives data-informed business decisions by delivering sales reporting, analytics and visualization solutions that strengthen commercial performance. The role supports sales forecasting and planning through analysis of current and historical data, and works with Sales, Marketing, Finance and Go-to-Market teams to turn data into actionable insights and growth opportunities.

Key responsibilities

• Analyze sales, market and business performance data to support strategic and operational decisions.
• Track commercial performance through KPIs, trends and measurements against business objectives.
• Build, maintain and improve reporting frameworks, dashboards and business intelligence tools.
• Communicate sales results across channels, customers and markets, with clear recommendations to management and stakeholders.
• Support sales forecasting, demand planning and business planning with data-driven insights.
• Identify opportunities, risks and improvement areas from sales, customer, product and market data.
• Partner with Sales, Finance, Marketing, Demand Planning, Supply Chain, Production, Customer Service and Credit Control teams.
• Manage distributor and partner performance through reporting, reviews and insights.
• Conduct market intelligence and competitive analysis, and drive reporting automation and process improvements.

Required profile

• Higher education in Business Administration or a related field.
• At least 2 years of experience in a similar position within an international FMCG company or a strong local company.
• Fluent Georgian and English at B2+ level.
• Excellent communication, organizational and planning skills; able to work independently and proactively.

Required skills

• Advanced MS Office skills (Excel, PowerPoint).
• Analytical and reporting experience.
• Power BI is an advantage.