Mobile UA Manager – Meta & TikTok Campaigns

About the role

We are looking for a Mobile User Acquisition (UA) Manager to lead and optimise Meta (Facebook) and TikTok advertising campaigns for our social discovery platforms. You will work remotely with a global team, driving growth while maintaining cost efficiency.

Key responsibilities

• Launch and optimise Meta Ads and TikTok campaigns.
• Report on and analyse campaign performance using AppsFlyer, internal BI tools and other analytics platforms.
• Scale channels without increasing CPA, improve ROI and other key financial metrics.
• Test new targeting options and ad formats (e.g., web‑to‑app).
• Collaborate with the Creative Team for creative testing and identify scale solutions.

Required profile

• Minimum 3 years of experience managing Meta and TikTok advertising campaigns.
• Hands‑on experience with campaign automation (API, autorules, Claude).
• Meta Blueprint certification is a plus.
• Proficient in Excel or Google Sheets.
• Experienced user of AppsFlyer.
• Strong analytical skills and ability to interpret data.
• English proficiency at B2 level or higher (originally Russian‑speaking).

Required skills

• Meta Ads
• TikTok Ads
• API automation
• Claude
• Excel
• Google Sheets
• AppsFlyer

What we offer

• Full‑time remote position.
• 28 vacation days plus 7 wellness days per year.
• Referral bonuses up to $5,000.
• 50 % reimbursement for professional training and international conferences.
• Corporate discount for English lessons.
• Health benefit allowance up to $1,000 per year.
• Equipped workspace or reimbursement up to $1,000 every three years for co‑working spaces.