Copywriter GEO

About the role

We are looking for a creative Copywriter to join our Academy of the Digital Industries team. The role will focus on producing engaging content that captures audience attention, boosts brand awareness and drives sales across multiple digital channels.

Key responsibilities

• Write and adapt copy for digital campaigns on social media, advertising, email, video scripts, blogs and landing pages.
• Collaborate closely with graphic designers, UX/UI specialists and the production team to ensure a unified visual and textual concept.
• Optimize texts for SEO and craft effective calls‑to‑action to generate leads.
• Conduct A/B testing of headlines and ad copy, analyse results and iterate.
• Edit and proofread content, maintaining brand tone of voice and grammatical accuracy.
• Generate fresh creative ideas and contribute to the overall content strategy.

Required profile

• Minimum 2 years of copywriting experience, preferably in digital marketing, SaaS or EdTech.
• Strong knowledge of SEO principles and conversion rate optimisation (CRO).
• Proven ability to work with designers, UX and marketing teams.
• Excellent writing and editing skills with attention to brand voice.

Required skills

• Copywriting
• SEO
• Conversion Rate Optimisation (CRO)
• A/B testing

What we offer

• Professional growth in a dynamic environment.
• Supportive and collegial work atmosphere.
• Access to our courses and discounts for family members.
• Referral programme and health insurance.