International Brand Manager
Caucasus Auto · Tbilissi
Description du poste
About the role
Caucasus Auto is looking for an International Brand Manager to translate the global brand strategy into local market actions. You will adapt marketing materials, run worldwide campaigns, and ensure the brand speaks with one voice across diverse cultures.
Key responsibilities
- Adapt and localise global brand strategy, marketing assets and campaign messaging for the Georgian market.
- Collaborate daily with foreign partners, dealers, advertising agencies and cross‑country teams, communicating requirements and coordinating joint projects.
- Manage campaign budgets, control costs and uphold brand guidelines to maintain consistent identity on all platforms.
- Research market trends, competitor activity and consumer behaviour to inform strategic decisions.
Required profile
- Minimum 3 years of experience in brand management or marketing, preferably with an international brand or multi‑market exposure.
- Proven ability to take a campaign from concept to measurable results, working with agencies and handling multi‑country budgets.
- Fluent in Georgian and English (additional languages are a strong advantage); excellent written communication with a keen sense of tone and nuance.
- Energetic, creative and able to thrive in a fast‑paced environment, making quick decisions and taking ownership of outcomes.
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Caucasus Auto
Tbilissi
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