Copywriter Manager

About the role

We are looking for a talented Copywriter Manager to craft persuasive, player‑focused content across multiple channels. You will work closely with the Marketing, CRM, and design teams to ensure all communications are aligned with our brand tone and business objectives.

Key responsibilities

• Develop high‑quality copy for websites, blogs, social media, email campaigns, ads and other marketing assets.
• Collaborate with Marketing to align content with campaign goals and brand strategy.
• Partner with the CRM team to translate campaign objectives into tailored messaging.
• Research industry trends, audience preferences and competitor activity to generate relevant ideas.
• Proofread and edit all content for accuracy, grammar and brand consistency.
• Coordinate with a localization agency to ensure timely, accurate translations while maintaining tone across languages.
• Work with designers to create visually appealing, complementary content.
• Optimize copy for SEO to improve visibility and organic traffic.
• Adapt tone and style for different formats and audiences, and revise based on stakeholder feedback.

Required profile

• Proven experience as a copywriter, preferably in iGaming or a related industry.
• Strong understanding of CRM strategies and player‑focused communication.
• Excellent attention to detail and ability to manage multiple projects simultaneously.
• Experience working with localization and translation services is a plus.
• Strong communication and teamwork skills with an excellent command of English.

Required skills

• CRM
• SEO